Travel and Tourism Agent Career Prep

130 Hours / 12 months / Self-Paced

Course Overview:

This course will look at the tourism industry through the lens of business, specifically by considering the management, marketing, and finance issues most important to industry members. The course will start with a comprehensive model of tourism and continue with individual sections that provide a thorough understanding of all sectors of travel and tourism. The role of the travel agents, technology, transportation modes, accommodations, cruise lines, destinations, attractions, and food and beverage operations are all covered in detail.

Students will:

  • identify the basic principles of the travel industry
  • list the various modes of travel and types of travel
  • describe the strategies for sales and marketing in the travel industry
  • identify the opportunities and work venues available for the travel agent
  • demonstrate proficiency in the technology used in the travel agency

About ProTrain:

ProTrain is committed to offering world class interactive online courses that provide training and learning support for the student in a number of ways during their experience. The ProTrain course structure has been developed to provide activities to guide students throughout the entire process of learning. Learning activities include hands-on assignments that allow students to use what they are learning to allow better transferable skills within their work environments; and collaborative assignments, like wikis and discussion groups that allow them to share what they have learned with others in the same course.

While a student learns, they are not alone. Each student will receive guidance and support from his or her assigned Training Assessment Manager (TAM) and Student Services Specialist (SSS) representative. In addition, we will offer live monthly webinars and feedback sessions for various subject categories. Throughout the entire course, students are monitored by the SSS representative using progress reporting from the ProTrain Registration System (PRS).

ProTrain will provide Students who successfully complete their online certification programs and pass their industry level certification exams the access to the new ProTrain Education-2-Employment Career Tracker system. The Career Tracker will allow our students who pass exams to load their own resumes at no additional cost, and letting industry employers find their talent through the same database.

Curriculum Developer Biography:

Willow Nolland is an expert in education and eLearning, with more than ten years of experience in curriculum development and instructional design. She has worked in higher education for over twelve years, and has developed numerous courses and has been involved in curriculum development across disciplines. She has experience with academic program development and coordination, curriculum development, student learning outcomes, educational partnerships, and student development. In addition, she has developed and administered professional development programs for various groups, including teachers, counselors, healthcare workers and members of private industry. She is a certified Quality Matters Reviewer and has taken graduate courses in online course development. She designs and teaches online courses at the college level and is proficient in a variety of course management systems. She has helped educators redesign their courses to transition them from a face-to-face format to an online format, and has provided course editing assistance to others. As a freelance instructional designer and curriculum developer, her projects have included course editing and redesign of online continuing education courses for nurses, CEU curriculum development for healthcare workers and teachers, and course review and editing for various colleges and universities.

Course Outline:

Lesson 1: Introducing the World's Largest Industry, Tourism

This lesson will provide a general overview of the tourism industry and will introduce students to basic concepts.

Lesson 2: Marketing to the Traveling Public

This lesson will provide an overview of the types of tourists and the ways in which they can be marketed to.

Lesson 3: Delivering Quality Tourism Services

In this lesson, you will learn more about travelers and how tourism suppliers identify and deliver quality services.

Lesson 4: Bringing Travelers and Tourism Service Suppliers Together

This lesson takes an in-depth look at the multifaceted distribution systems and sales functions that link travelers and tourism suppliers.

Lesson 5: Capturing Technology's Competitive Advantages

This lesson explores how technology has shaped and continues to change every aspect of the tourism industry.

Lesson 6: Transportation

This lesson will focus on the marketing, management, and financial issues facing transportation.

Lesson 7: Accommodations

This lesson will focus on the marketing, management, and financial issues facing the accommodation service industry.

Lesson 8: Food and Beverage

This lesson will focus on the marketing, management, and financial issues facing the food and beverage service industry.

Lesson 9: Attractions and Entertainment

This lesson will focus on the marketing, management, and financial issues facing the attractions and entertainment industry.

Lesson 10: Destinations

This lesson will focus on the marketing, management, and financial issues facing the travel destination industry.

Lesson 11: Economic and Political Impacts of Tourism

This lesson will explore the economic and political forces that shape the current and future operating environment for every person and organization that is found in the tourism model.

Lesson 12: Environmental and Social/Cultural Impacts of Tourism

This lesson will explore the environmental and social/cultural forces that shape the current and future operating environment for every person and organization found in the tourism model.

Lesson 13: Sustaining Tourism's Benefits

This lesson is devoted to exploring how the benefits of tourism can be maintained.

Lesson 14: Sustaining Tourism's Benefits

This lesson will explore the future or tourism and discuss potential initiatives and developments.

All necessary materials are included.


System Requirements:

Internet Connectivity Requirements:
  • Cable and DSL internet connections are recommended.

Hardware Requirements:
  • Minimum Pentium 400 Mhz CPU or G3 Macintosh. 1 GHz or greater CPU recommended.
  • 256MB RAM minimum. 1 GB RAM recommended.
  • 800x600 video resolution minimum. 1025x768 recommended.
  • Speakers/Headphones to listen to Dialogue steaming audio sessions.
  • A microphone to speak in Dialogue streaming audio sessions.
Operating System Requirements:
  • Windows Vista, 7, 8, 8.1, 9, 10
  • Mac OSX 10 or higher.
  • OpenSUSE Linux 9.2 or higher.
Web Browser Requirements:
  • Google Chrome is recommended.
  • Firefox 13.x or greater.
  • Internet Explorer 6.x or greater.
  • Safari 3.2.2 or greater.
Software Requirements:
  • Adobe Flash Player 6 or greater.
  • Oracle Java 7 or greater.
  • Adobe Reader 7 or greater.
Web Browser Settings:
  • Accept Cookies
  • Disable Pop-up Blocker.


**Outlines are subject to change, as courses and materials are updated.**